Hobbit Hob from has an interesting article on the IndiaPRBlog where he gives ideas on how you can get some publicity for your blog or for yourself in the old media (newspapers, etc). I obviously have no experience with this myself, but it does appear to be useful advice. Also, what I do know is that many people would never even consider something like this, basically because it appears to be too difficult, or out of their league. But these are fairly easy to achieve if you take time to do your homework and take a disciplined approach.

For bloggers who are engaged in blogging as a profession or are aiming to build up a high profile through blogging, getting covered in the traditional media can be the next big achievement after making a presence in the blogosphere and among the blogging community.

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It’s difficult but not impossible to achieve. With an understanding of how the media works, bloggers can do their own PR and chart out a plan for their own media-image building exercises.

Here are the top 5 steps that bloggers need to take.

Link. (found on DesiCritics.)

Wikipedia’s page on Kurt Vonnegut lists his eight rules for writing a short story:

1. Use the time of a total stranger in such a way that he or she will not feel the time was wasted.
2. Give the reader at least one character he or she can root for.
3. Every character should want something, even if it is only a glass of water.
4. Every sentence must do one of two things — reveal character or advance the action.
5. Start as close to the end as possible.
6. Be a sadist. No matter how sweet and innocent your leading characters, make awful things happen to them — in order that the reader may see what they are made of.
7. Write to please just one person. If you open a window and make love to the world, so to speak, your story will get pneumonia.
8. Give your readers as much information as possible as soon as possible. To heck with suspense. Readers should have such complete understanding of what is going on, where and why, that they could finish the story themselves, should cockroaches eat the last few pages.

I especially like 3, 6 and 7.

This blog post tries to apply the same principles to blogging. It takes each of the above points and then expounds on how that can help you with your blog post.

Vonnegut also has a longer write-up on How to write with style. That is also a great read.